Why Political Email Marketing are like Bad Blockbusters

With the Federal elections coming up (Canadian ones for all my American readers) all the parties have been busy debating, smiling all around and kissing babies. Email Marketing is a tactic which political parties are using and by political parties, the Liberals and the NDP (the Conservatives are curiously absent). However after months of the orange and red cluttering my inbox, the only thing differentiating them is their colours and that they are the email equivalent of an empty blockbuster flick, probably directed by Michael Bay.
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